Video is essential for small business success, but with so much content out there, how can you stand out? At Noodle Soup Digital, we offer five video ideas to boost engagement without the stress: behind-the-scenes peeks, customer testimonials, tutorials, product demos, and trending content. Keep it authentic and real, and connect with your audience in a way that resonates.

Social media is a powerful tool for small businesses, but many owners make common mistakes that hinder success. In this post, we cover the top errors, such as inconsistent posting, ignoring engagement, and neglecting video content, offering actionable solutions to help you grow online. With a clear strategy, regular analysis, and authentic content, you can boost visibility and build strong connections with your audience.

Get your social media holiday-ready with our ultimate prep guide! Learn how to plan content, create festive posts, run promotions, and use hashtags to boost your engagement this holiday season. Stay stress-free and let your brand shine online!

Content pillars are the backbone of a strong social media strategy, providing structure and consistency to your brand's online presence. They define the key themes that resonate with your audience and align with your brand’s voice. For instance, a wellness brand might use pillars like Healthy Recipes, Mindfulness Tips, and Product Spotlights to maintain a cohesive and engaging feed. By identifying your core themes, planning consistent posts, and adjusting based on performance, you can create a social media strategy that builds trust and fosters targeted engagement.

Running a small business is a juggling act, but social media success doesn’t have to be. With the right strategy, authentic content, and consistent engagement, you can connect with your audience and grow your brand.

Managing social media for your business can begin as an enjoyable, creative task, but as your business grows, it often becomes overwhelming. Engaging a social media agency can free up your time for essential business activities, maintain consistent branding, ensure your content keeps up with trends, and foster a loyal community.

Sure, the best time to start video content was five years ago—but can you guess when the next best time is? Right f****** now…

The very true and not at all fictionalised version of events that led to the creation of Noodle Soup Digital